1. Product Overview
Phloretin, an extraordinary dihydrochalcone polyphenol derived from the root bark of Malus domestica (apple tree), is celebrated for its multi-functional benefits: remarkable tyrosinase inhibition, potent radical scavenging, and cellular DNA protection. However, traditional crystalline Phloretin is notoriously difficult to formulate due to poor water solubility, high oxidation susceptibility, and inability to penetrate the stratum corneum barrier effectively.
PuriPharm introduces NanoActive™ Phloretin—powered by our proprietary Advanced Nano-Delivery System Technology. By encapsulating Phloretin within a sub-50nm nanostructured lipid matrix, we have unlocked its full potential, transforming nature’s most potent antioxidant into a stable, highly bioavailable formulation solution.

2. Key Benefits at a Glance
Breakthrough Bioavailability: Amphiphilic architecture enables seamless delivery across skin barriers.
Enhanced Stability: Protects the active payload from premature oxidation and degradation.
Formulation Freedom: Cold-processable, 100% water-dispersible, and prevents recrystallization or color shift.
Unmatched Potency: Delivers 94% radical scavenging efficiency and powerful tyrosinase inhibition (IC50 = 37.5 μmol/L).
3. The Science Behind the Innovation
Advanced Whitening & Melanin Regulation
Acts at the cellular level to inhibit tyrosinase activity. Fades post-inflammatory hyperpigmentation (PIH) and dramatically improves skin luminosity (L* value) without irritation.
Broad-Spectrum Antioxidant Matrix
Neutralizes reactive oxygen species (ROS) far more effectively than crystalline alternatives. The nano-delivery system ensures max dispersion in aqueous environments, achieving 94% scavenging efficiency—outperforming standard Vitamin C.
Acne Mitigation & Sebum Control
Targets sebaceous glands to reduce excess lipogenesis while inhibiting pro-inflammatory markers (PGE2, COX-2). Promotes a long-lasting matte finish and accelerates blemish recovery.
Deep Cellular DNA Defense
Shields cellular DNA from UV-induced Thymine Dimer formation and prevents the degradation of collagen by blocking MMP-9 expression, addressing the root causes of photoaging.

4. Applications & Guidelines
INCI Name: Phloretin, Phospholipids, Caprylic/Capric Triglyceride, Glycerin, Water
Recommended Use Level: 0.5% – 2.0%
Optimal pH: 4.5 – 6.5
Applications: Premium skin brightening serums, daily antioxidant defense lotions, anti-acne spot treatments, and cellular repair night creams.
Formulator’s Note: Ideal for cold-process formulations (add < 45°C). Compatible with high-clarity clear serums, O/W emulsions, and gels.
5. Storage & Safety
Storage Conditions: Store between 4°C and 25°C. Protect from direct light and localized thermal sources. No strict cold chain required.
Safety Profile: 0.0% irritation index in patch testing. Non-phototoxic, non-sensitizing, and GMO-free.
